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	<title>Trade Pressed &#187; ethics</title>
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		<title>Ethics in journalism 2.0 &#8212; impossible?</title>
		<link>http://tradepressed.com/2008/03/08/ethics-in-journalism-20-impossible/</link>
		<comments>http://tradepressed.com/2008/03/08/ethics-in-journalism-20-impossible/#comments</comments>
		<pubDate>Sat, 08 Mar 2008 19:13:58 +0000</pubDate>
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		<description><![CDATA[I&#8217;ve been obsessed with one topic the last few weeks and I&#8217;ve been trying to think of a more professional way to talk about it than just arrrrgggggggghhhhhhh! I guess I failed. Ethics. ROP pages are down, everybody knows it. At my company, it feels like we&#8217;re finally satisfied that this isn&#8217;t just a &#8220;market [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been obsessed with one topic the last few weeks and I&#8217;ve been trying to think of a more professional way to talk about it than just arrrrgggggggghhhhhhh! I guess I failed. Ethics.</p>
<p>ROP pages are down, everybody knows it. At my company, it feels like we&#8217;re finally satisfied that this isn&#8217;t just a &#8220;market fluctuation&#8221; and new types of ad programs are being formulated. Great! Maybe.</p>
<p>I thought these packages would focus on the Web and Internet projects &#8212; cool ways to get more information and more types of information to more people. It&#8217;s not going that way, though. We&#8217;re entering the golden age of the advertorial. Barf. The days of separation of church and state are gone.</p>
<p>So, dear reader, on a scale of 1 to 10, how much does your company follow the <a href="http://www.asbpe.org/about/code.htm">ASBPE Code of Ethics</a> or similar? There has to be a way for my magazine to make money and for me to keep my ethics.</p>
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