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August 6th, 2009  What Is Social Media?

We’ve gotten rolling with social media at our company. Our editors are Tweeting, we’re on Facebook and we have our own Ning network. I guess I’ve been focusing all my efforts on winning people over on social media. Now that we’re all on the same page, everybody wants to know what the master plan is.
Like [...]

Posted by tradepressed at 12:14 pm | Filed under: social media | No Comments published
 

July 6th, 2009  Twitter: One Year In

Here’s some analysis of my first year of using Twitter.
- Been using since June 14, 2008, thru WhenDidYouJoinTwitter.com.
- 127 updates. I thought that number would be higher.
- 196 followers. I’m surprised it’s that many.
- We’ve had 392 visits to our magazine sites that originated from Twitter.
Just today I received a story lead through Twitter. I’ve [...]

Posted by tradepressed at 12:00 pm | Filed under: Web | No Comments published
 

July 4th, 2009  No more pay-for-post blogs?

Wow — this is a sign of a new day. From Poynter: FTC to Investigate Bloggers Receiving Pay for Posts.
I’ve always felt that it’s caveat emptor with blogs, but I can see the point. I like a nice separation of church and state, although the Internet has bent if not broken a lot of those [...]

Posted by tradepressed at 12:13 pm | Filed under: Web, ethics | No Comments published
 

August 7th, 2008  What’s Twitter really for?

I’ve been to the conferences and I know what the (current) Web 2.0 tools are. The obvious ones. And I agree. We should be using these tools. But how? Standing up in front of a bunch of editors and saying “Twitter,” like it’s completely self-explanatory, is just going to leave them confused, especially if they’ve [...]

Posted by tradepressed at 09:17 pm | Filed under: Web, Writing | 2 Comments published
 

April 5th, 2008  Great interview questions for feature stories

We interview a lot of people, but unlike some newspaper reporting, the profile feature article needs to get to the core of the story subject — find out what makes a business owner tick. Wouldn’t it be great if you could just ask, “What makes you tick?” And the subject went on for 20 minutes [...]

Posted by tradepressed at 02:24 pm | Filed under: Writing | 4 Comments published